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Marketing campaigns — create, edit, manage

Menu: Promotions Management → Marketing campaigns

Plan and manage marketing campaigns — email campaigns, SMS campaigns, push notification campaigns, and targeted promotional offers. Set campaign name, schedule, audience rules, and content. Use this to send announcements, loyalty rewards, and seasonal promotions to customers.


How to create a marketing campaign

  1. Click add campaign (or similar).
  2. Complete each section (dates, channels, message or media).
  3. Save or publish if the workflow separates draft from live.

How to edit a marketing campaign

  • Edit — open an existing campaign and save changes.
  • Pause, activate, or archive — use the status controls on the row if your product includes them.

Permissions

Campaign tools are limited to marketing or promotions roles your administrator enabled.

Pratham POS User Guide